It's less a concern about her ruining things as much as I'm annoyed at seeing Americans acting like they've discovered something new and amazing and just have to share a thing that's...y'know, already known by lots of people. It's more the attitude that rubs me wrong.

It likely would've gone popular in the west at some point, with or without the involvement of any specific BNF.

Yes, as my housemate likes to tell me.